Unveiling the Customer Journey

Imagine truly understanding how your customers navigate your website or app. Imagine seeing every click, every hesitation, every path they take. Contentsquare makes it a reality!

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What's ContentSquare?

Contentsquare is a digital experience analytics platform that helps businesses understand and optimize their digital interactions with customers. With features such as heatmaps, session replays, and journey analysis, It allows businesses to visualize and understand how users interact with their digital properties.

Contentsquare features

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Discover how companies of varying sizes, spanning from multinational corporations to startups, utilize Contentsquare to access robust data synchronization and integration solutions. By leveraging Contentsquare, businesses can fuel personalized marketing initiatives and elevate customer experiences through enhanced insights and analytics.

Customer Journey Analytics

Visualize user paths, identify friction points, and optimize conversion funnels. No more guesswork about where users drop off in your sales funnel. See exactly where they click, scroll, and hesitate, allowing you to pinpoint areas for improvement and streamline the user journey for maximum conversions.

Heatmaps & Session Recordings

Heatmaps provide a visual representation of where users click, tap, or scroll, revealing areas of high engagement and potential confusion. Session recordings offer an in-depth look at individual user journeys, allowing you to observe user behavior firsthand and identify any usability issues hindering conversions.

A/B Testing & Personalization

Test different variations of website elements (buttons, layouts, content) and personalize the user experience based on behavior. Additionally, personalization allows you to tailor content and recommendations based on user data, creating a more relevant and engaging experience for each visitor.

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ContentSqaure features

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Merkle, alongside Contentsquare, have been instrumental in helping us establish and then accelerate our CRO programme.They have really opened our eyes in terms of getting the most out of every test and we (the ŠKODA brand, not just the digital marketing team) are starting to see the benefits coming through.

Chris Whitmore

Digital Transformation Manager, ŠKODA

The team also noticed a 24% increase in click rate and overall revenue attributed to the zone increased by 35%.

We’re taking care of the Snowflake environment. Hightouch is syndicating the data, marketers are happy, and a lot of operational load has been taken off our chest.

Itay Rahat

VP of Product, Audiences, and Marketing Technology, Warner Music Group

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How Omtera can help you for ContentSqaure?

Strategy

We leverage our deep expertise, AI-enhanced full-service tech delivery capabilities, and global network to provide strategic solutions for our clients.

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Business Partnerships

We are the top-tier official commercial partner for many industry-leading SaaS companies such as Asana, Miro, Braze, Snowflake, Mixpanel, and Airtable. We ensure our clients receive the best terms, prices, and seamless subscription experiences, along with a high ROI for these platforms.

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Implementation and Execution

Technology only realizes its value when it's effectively executed and delivered. We bring top-certified experts to deliver value along with end-to-end implementation and execution.

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Ongoing Success

We drive ongoing success by expanding our clients' teams' capabilities. Our certified experts focus on everything from development and configuration to daily operations and optimization, continually maximizing our clients' growth to drive ROI.

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A word to our customers

Excellent partner! Omtera implemented Mixpanel end to end, conducted hands-on development sessions with our team, held daily calls to oversee the implementation ensuring all issues were addressed. Omtera's team is highly technical, collaborates seamlessly with our development team, systematically resolving any issues. They're consistently responsive, focused on achieving the outcomes we expect even when we exceeded our original scope, they maintained a commitment to customer satisfaction.

Lobna Tarek

Extra

I had the pleasure of working with Omtera as our Mixpanel partner, and I have to say, they were outstanding. Their expertise in Mixpanel and data analytics is second to none, and they consistently provided us with valuable insights and recommendations to improve our product. Their team is highly professional, reliable, and always available to answer any questions we had.

Sema Uğur

Turkcell

I highly recommend Omtera to anyone seeking to work in product and data analytics. They possess a high level of professionalism and are always willing to go above and beyond.

Ceren Tabakoglu

Getir

Having Omtera was really great for both technical and commercial part for our projects.

Heba Fekry

Fawry

It was a wonderful experience working with Omtera! They made all the processes smooth and professional for us.

Taner Yılmaz

Trendyol

Having Omtera in our market has enhanced our experience of utilising Mixpanel to its fullest potential and our utmost benefit. The Omtera team’s availability on the field has provided us with great flexibility. Their prompt approach to addressing our technical or operational needs have enabled us to resolve issues in a much quicker fashion. Since they are aware of the market conditions we operate in, they have a great understanding of the challenges we face and provide us with valuable insights.

Cem Domanic

Bilyoner

Our experience with Omtera has been outstanding. Their team's deep technical expertise and seamless collaboration with our developers made the implementation process smooth and efficient. Omtera's proactive approach in conducting hands-on development sessions and daily oversight calls ensured all our needs were met promptly. They remained highly responsive and adaptable, even as our project scope expanded, consistently focusing on our satisfaction.

Arda Helvacılar

Sertifier

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