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Key features
Catch the Product-Focus Innovations with Hotjar Product Analytics Platform
Heatmaps
Click Heatmaps: Visualize where users click on your website or app. This helps identify areas of high user interest and potential drop-off points.
Scroll Heatmaps: See how far users scroll down your pages. This reveals if they are engaging with your entire content or if there's valuable information hidden below the fold.
Easily recruit website visitors for in-depth user interviews. This helps you gain qualitative user feedback and understand their motivations and needs.
Gain insights into user behavior within your website forms. See where users abandon forms, identify confusing fields, and optimize the form completion process.
Inform your next designs with insight into users' habits, behaviors, frustrations, and needs. With users at the center of your design, your creations are guaranteed to resonate.