Hotjar's Features

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Key features

Catch the Product-Focus Innovations with Hotjar Product Analytics Platform

Heatmaps

Heatmaps

Click Heatmaps: Visualize where users click on your website or app. This helps identify areas of high user interest and potential drop-off points.

Scroll Heatmaps: See how far users scroll down your pages. This reveals if they are engaging with your entire content or if there's valuable information hidden below the fold.
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Recruit & Interview

Easily recruit website visitors for in-depth user interviews. This helps you gain qualitative user feedback and understand their motivations and needs.
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Recruit & Interview
Form Analytics

Form Analytics

Gain insights into user behavior within your website forms. See where users abandon forms, identify confusing fields, and optimize the form completion process.
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Solutions

Catch the Product-Focus Innovations with Hotjar Product Analytics Platform

Get buy-in for your ideas

Get buy-in for your ideas

Don’t let opinions dictate your roadmap. Share unbiased, reliable data about your users to get buy-in for the right changes.
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Validate your ideas with reliable user data

Stop guessing what your users want. Use Hotjar to validate your ideas with real, unbiased insight about what your users need.
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Validate your ideas with reliable user data
Hotjar for UX Design

Hotjar for UX Design

Inform your next designs with insight into users' habits, behaviors, frustrations, and needs. With users at the center of your design, your creations are guaranteed to resonate.
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Let’s Build Together

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